Creative Director, Web Strategist, UE, UI expert with two decades of cumulative hands-on experience in all aspects of online design and print publishing. Experience creating compelling solutions for hundreds of the top SV high-tech, and Hollywood media companies with emphasis on leveraging the power of the Adobe Flash platform. I bring a personal understanding of both sides of the client/contractor equation from corporate, startup, and agency perspectives. Experience directing, managing, and producing projects through the processes of strategic planning, creative direction, marketing/technical requirements, graphic design, IA, UI, UE, and content management. Experience collaborating with all involved development and management teams to ensure every aspect of creative, branding, technical, and marketing requirements are consistent, and the final product is engaging, intuitive, simple, manageable, optimized, and tested.

Currently I'm doing contract work including a subcontract Flash job for Cisco, identity design for a web services company, and a movie that illustrates an electron beam technology. A 4 month stint with PayPal's global email campaign migration allowed me to exercise some very specific html/email skills where I was tasked to ensure all email code of all countries creative would render accurately across all major ISP's. I also documented the processes and drafted best practices documentation for PayPal. Other misc. jobs this year includes the Halo Legends site, and production work on a Batman site, including an iGoogle theme. I'm also working on an iPhone app. and Miscellaneous Joomla CMS design.

Mixercast specialized in the social networking widget space sporting a versatile platform and Flash application tool-set for creating, sharing, distributing, and tracking branded widget applications. My background and expertise helped drive the vision of Mixercast through several strategic changes: from a consumer oriented toolset, to licensing and white labeling of the tools for large brands as an end-to-end platform to grow branded network communities across the Social Network space. My contributions adapted to match the strategic changes over time including UI skinning of white label tools, wire-frames, internal and offshore resource management, client services, graphic design, tool functional spec, mentoring, widget design, planning, and production.

My contributions focused on the online/marketing side of business including all aspects of creative, design, site updates, UI, UE, AI, brand management, product promotion, email campaigns etc... Collaborated with all MarCom teams on initiatives through the entire process, from inception to launch. Managed and directed contractors and agencies on product launch efforts as well as events such as beaWorld 05 thru 07. Directed the bea branding and site redesign and managed implementation via Documentum. Redesigned and managed the homepage with emphasis on global language sites to enable effortless updates in Flash and DHTML.

Blend MediaWorks technology turns the browser into a media player, synchronizing web content over time. My initial contribution was to demonstrate the power and versatility of the technology by creating full featured demos and products for clients such as FoodTV, KTVU, Warner Bros., Prime Media, Universal Studios and Cisco Systems. As a member of the top tier product development team, My responsibility expanded to spearhead product features and functionality, as well as contribute technical input and document product specifications. My role as power-user of the "blender" product afforded him the responsibility of point person for all aspects of the product such as externally controlled dynamic Flash objects, toolbar, time slider, picture loader, animated text messaging, trivia games, bullet list builder and more. Because the technology relied heavily on JavaScript (which has changed since 2002) no samples in that original framework are available.

Define the entire UI, functionality, and portal strategy for a touch-screen Internet/phone appliance. Assembled a design and production team to create a limited function prototype used by the CEO and sales team. Acted as point person, and managed the Lutris development team (an outside contractor) in writing all documentation and function specs and personally authored and produced much of the documentation. Conceive and create a Macromedia Flash 4 UI to achieve a rich interactive, broadcast quality, kiosk like experience layered over a touch screen phone appliance. Design the MM Generator architecture for site management, asset management, personalized content delivery, and UI skinning. Designed a media driven ad management strategy and architecture which enabled the ability to deliver full screen advertising tailored to the individual user profile. My involvement spanned the full spectrum of project conception, planning, and development:

• Define overall Internet portal strategy with core team of developers and agency
• Define Flash/Generator implementation processes
• Design information flow and site architectures
• Tool feature specification, UI design, architecture and skinning features
• Architect and document content delivery, publishing and management mechanism
• Work with DB team to create a functioning full screen ad serving methodology and dynamic content delivery engine

SILICONVALLEY.COM
Contracted, and later hired as the Online Creative Director, to build an online product called SiliconValley.com, which migrated all the high-tech content from MercuryCenter.com into a separate, very focused product which leverages the papers insider expertise of the hi-tech world of Silicon Valley. My responsibilities ran the gamut of site architecture, UI design, team management, training, asset management, technical direction, partner and affiliate strategies, and brand building on both SiliconValley.com and the SJ Merc. sites.

I managed a team of designers and producers and pulled from a pool of resources in the planning, architecture, production and coding of large scale, cutting edge web sites. Helped grow the team from the 4 founding members to a team of over 20. A few of our many clients include: Disney, Oracle, Quicken, Genuity, EggHead and BofA. I also championed and implemented company procedures and processes, including a data-base for tracking job costs, employee time, backup, archiving procedures, and asset management.

StoverPiX started during the DTP era and built a reputation with clients for being in tune with their needs and delivering top quality product under the challenge of often impossible deadlines. StoverPiX specialized in high-end digital illustration, corporate presentations, 3-D modeling and rendering, multicolor brochure design and multimedia presentations for such clients as 3Com, Apple, Cisco, and many others.